We were born from the belief that remarkable projects are only done with good stories and extreme aesthetic quality.

Holy Studio team at work in the studio

About

Holy Studio is a multidisciplinary design practice operating between Porto Alegre and Bergamo, born from the belief that remarkable projects are built at the intersection of deep storytelling and extreme aesthetic quality. Originally incubated within its brother-studio, Blank, Holy has evolved into a multicultural creative hub that bridges the gap between high-end products and global artistry. The studio specializes in strategy, branding, and packaging, crafting labels and identities so visually striking and memorable that they transcend their function—becoming objects that consumers are reluctant to discard.

Throughout its journey, Holy has maintained a sharp focus on the "truth of the experience," rooted in the conviction that design must deliver a sensory impact that matches the quality of the product itself. From naming to complex printing production, their work spans a diverse range of luxury goods and spirits, always guided by a commitment to being evocative, intriguing, and uncommon. By combining a high-standard technical vision with a soulful, artistic approach, Holy Studio helps brands establish lasting credibility and an unmistakable presence in the global market.

Holy Studio packaging design process

Be evocative

LISTEN. UNDERSTAND. AWAKEN.

We dive deep into the brand’s soul to uncover narratives that resonate on an emotional level. By blending strategy with sensory appeal, we create visual languages that don't just speak to the audience—they stay with them.

Be intriguing

CURIOSITY. DETAIL. DEPTH.

Beyond aesthetics, we build layers of meaning. Every choice—from texture to typography—is designed to spark curiosity and invite a second look, ensuring the brand stands out as a sophisticated puzzle that demands engagement.

Be uncommon

ARTISTRY. BOLDNESS. EXCELLENCE.

We reject the predictable. By merging multicultural visions with high-end craftsmanship, we deliver unconventional solutions that break market patterns, transforming labels and packaging into memorable artifacts of desire.

Partners

Portrait of Erik Marchetti, Founder and Creative Director at Holy Studio

Erik Marchetti

Founder & Creative Director

Portrait of José De Lazzari, Creative Partner at Holy Studio

José De Lazzari

Partner & Creative Director

TEAM

Portrait of Renato Araujo, Financial Manager at Holy Studio

Renato Araujo

Financial Manager

Portrait of Daniela Varela, Designer at Holy Studio

Daniela Varela

Designer

Portrait of Marina Richter, Design Intern at Holy Studio

Marina Richter

Design intern

Awards & Recognition

AWARD

PROJECT

CATEGORY

YEAR

Latin American Design Awards - Bronze

Revvo Novato

Packaging / Beverages - Wine & Sparklings

2026

Latin American Design Awards - Bronze

Fratelli Forlano Wine

Packaging / Beverages - Wine & Sparklings

2026

Brasil Design Award - Bronze

John Chester Ross & Sons Whiskey

Internationalization – Designed in Brazil

2024

Prêmio Bornancini de Design - Gold

Bebber Maragato X Chimango

Packaging Design – Graphic Design

2024

Prêmio Bornancini de Design - Bronze

John Chester Ross & Sons Whiskey

Packaging Design – Graphic Design

2024

Latin American Design Awards - Bronze

Escalvada London Dry Gin

Packaging / Beverages: Spirits (Clear)

2023

Prêmio Bornancini de Design - Gold

La Favola Olive Oil

Packaging Design: Promotional or Limited Edition

2022

Latin American Design Awards - Bronze

La Favola Olive Oil

Packaging / Food: Oil, spices, spreads and sweeteners

2022

World Brand Design Society Awards - Gold

La Favola Olive Oil

Packaging – Packaging Design Creation

2021

Brasil Design Award - Silver

La Favola Olive Oil

Packaging Design – Luxury Items

2021

Premio ABRE da Embalagem Brasileira - Gold

La Favola Olive Oil

Market – Savory Snacks

2021

Favourite Design Awards

Guahyba Estate Wines

Featured Winner

2020

Prémios Lusófonos da Criatividade - Silver

La Favola Olive Oil

Packaging Design

2020

Holy routine

2015 - 2026

Holy Studio routine: label proofs on the studio tableHoly Studio routine: reviewing bottles and labelsHoly Studio routine: printing and finishing testsHoly Studio routine: design team discussing a projectHoly Studio routine: packaging samples in the studio