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Zeus Rosso Veneto

Packaging

Zeus Rosso Veneto by Diana Des is a bold red wine produced in the Veneto region of Italy. Named after the supreme god of Mount Olympus, it symbolizes intensity, dominance and untamed energy.

The project aimed to create a label that moved beyond graphic design and approached sculpture. Rather than a conventional label, it was conceived as a material intervention on the bottle, expressing art, monumentality and commanding presence, aligned with DianaDes’ pursuit of craftsmanship, authenticity and exclusivity.

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